This horse is a train wreck no matter what angle you see him from, but good grief. He's in a weird position that seems to only make his flaws even worse, he's standing on weeds and rocks, his ears are back, and, one of my pet peeves, has glare on his eyes. The nicest thing I can say is that he's not covered in filth.
This goes back to what I mentioned a while ago about taking decent sale pictures. You don't have to have to be a pro photographer to take a decent picture of your horse for a sales ad.
Make sure you have decent lighting and a halfway decent background. Make sure the horse is all cleaned up and looking fiiine. Then you square him up nice (or at least have him standing in a position so all four feet are firmly planted and he's looking alert). You take the picture from the side, with the sun behind you so the horse's coat is all shiny.
It's not difficult. It's not brain surgery. I don't know what people don't understand about that. If your horse has shitty conformation, at least present him in a manner that suggests that he's healthy and well taken care of, and shows that you know what you're doing. A good ad picture makes a world of difference. It's a first impression on more than one level.
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